News channels have undergone a huge amount of change during the last few years. Some news programs have gone onto changing their formats, look and also have brought in more appealing, intelligent and witty news presenters in order to get more viewership and garner more revenues. The conventional weather girl from the news channels has always conjured up the picture of a very beautiful, attractive and sensual woman delivering the weather report. Naked News has taken this element of sensuality a step further and it has naked women doling out the weather report!

Naked News calls itself a program that has “nothing to hide”. This web subscription program carries a complete and full television newscast. This program is arranged in Toronto and is aired daily each episode being of twenty five minutes. The highlight in this show is that the female or male anchors either read the news completely naked or they strip while they read their specified segments, such as weather, sports, entertainment, current affairs etc. It’s been noted that regardless of this news presenters gender, the viewership of Naked News remains predominantly male.

Naked News made its debut in 2000 as a subscription based web news service that boasted of an all female cast. The first anchor of Naked News was Victoria Sinclair who, during those times was the sole anchor for that show and presented all the segments including weather, sports, entertainment etc. As the show became popular, the numbers of anchors increased and presently consists of eight female presenters and additionally have guest anchors featuring at the same time. Devoid of marketing gimmick or strategy, this website became popular only through word of mouth marketing, soon becoming a frequented web destination.

This site received almost six million hits in a month during its initial days. A huge contributor to its popularity was its free viewership as the site was supported entirely by advertising. Post 2002, only one of the news segments could be seen for free and after 2004, the website became a paid one. Again in 2008 two segments on the show could be viewed free of charge.

Naked News launched Naked New Japan in 2006, in colaboration with eGalaxy and Sunrise Corp. eGalaxy was the owner of Naked News and Sunrise Corp was a seller of services and goods over the web. Naked News Japans presenters don’t strip completely, owing to the stringent broadcasting norms of the nation. However, the producers hope that they will have the ability to show more down the road. The Naked News expansion mode continued together with the launch of Naked News Italia in 2008.

Naked news presenters happen to be very popular and have been featured in several television shows such as The Today Show, CBS Sunday Morning, and The View etc. They have also made several appearances on Entertainment Tonight and ET Insider. These presenters have also been featured in numerous newspapers and magazines including Playboy and TV Guide.

To become a member of Naked News you have to be above eighteen years old and get access to an every day feed of features, news and reports that are gathered all across the world.